Resume
Experience
Digital Experience and Production Manager
October 2017 – Present
- Marketing Cloud Admin: Lead trainer in implementation and primary admin for Marketing Cloud instance (~40 users).
- Production Manager: Manage a team of three digital producers that creates about 1,600 email efforts per year. Instituted agile methodology and pattern-based design system for improved efficiency.
- Solution Consultant: Work with internal partners to find digital solutions that provide high quality, data-rich user experiences.
Social Media and Digital Specialist – Alumni Park
February 2016 – October 2017
- Web Development & Production Coordinator: Co-managed content production and development of alumnipark.com — a WordPress site with 150+ stories, event marketing, donor recognition, and user-generated content.
- Social Media Strategist: Created and executed content strategy for park’s dedicated social media channels for the opening in October 2017.
- Jack-of-all-trades: Project management, content planning, wireframing and some design, development, copywriting and photography.
Digital Producer
August 2014 – February 2016
- Producer & Advisor: Responsible for web and email production for 70+ alumni chapters. Coached and advised chapter volunteers on best practices for web and social media channels.
Skills
- HTML, CSS, Javascript
- AMPscript
- SQL
- Wireframing
- Facilitation
- Public Speaking
- Adobe Creative Suite
- Google Data Studio
Certifications
- UX Certificate — Nielsen Norman Group
- Google Analytics 101, 201, 301 — Bounteous
- Insights for Innovation — IDEO U
Other Experiences
- Boss — Madison Nerd Nite (2015–Present)
- Marketing Coordinator — WFAA (2013-14)
- Founder, designer, chef — Revolution Kitchen (2012-13)
- Project Coordinator — National Center for Media Engagement (2011-12)
Languages
English, French
Education
University of Wisconsin – Madison
Professional French Masters Program, MFS — 2011
University of Wisconsin – Madison
Bachelor of Business Administration, BBA — 2009